Personal expression / Design / Making
Essential / 01Your name. Your story. Your brand.Scroll to explore
A belief
What deserves to be expressed
has always been you.
You don’t need another name to define who you are.
01 / abou+ Essential
Your first abou+ piece
Begin with
a piece of your own.
Heavyweight cotton.
Personal embroidery or graphics,
shaped around your name, story or symbol.
Design, sizing and delivery details are confirmed before making.
02 / Material & craft
From a line.
To a feeling.
Design becomes tangible.
Through material and craft.
03 / It begins with a person
Be yourself.
Become your brand.
“I used to help build brands.
Now I want to help individuals build expressions of their own.”
Objects to come
One identity. More ways to express it.
Beginning with a T-shirt. Growing into everyday life.
Footwear
Watches
Future collections · Not yet available
The next story is yours.